Welcome to Lap of the Odds.

We aim to offer an entertaining, informative and profitable insight into sports betting from horse racing, golf and football through to novelty markets wherever we can identify value.

Our contributors come from careers in journalism and risk analytics, and long experience of documenting the rich tapestry that is the Cheltenham Festival, more of which will appear on this site soon.  You can find out more about us above.

We invite feedback, if we fail to entertain, or fail to inform, then please let us know.  If we fail to pick a winner, then maybe roll with it for a short while, value betting is a long-term game!

Thanks for stopping by,  please enjoy our posts, with Cheltenham imminent, I am off to the form books…